2025 Cincinnati Public Transit Bus & Shelter Wrap

As part of our "We See You" campaign for the University of Cincinnati Online, I created this bus wrap and shelter design to connect with our on-campus and perspective students. From the initial concept to the final printed piece, my goal was to ensure students feel the strong presence UC across the city of Cincinnati and understand that they are part of that community. This goal is achieved by including the Bearcat ears at the bus shelter for students to pose with, helping them feel further connected to UC. Our bright, UC red makes this design eye-catching, and the inclusion of our mascot brings a feeling of pride for the University.

Upon completing this project, I was entrusted with full ownership of brand design, making this project a meaningful achievement in my role.