Game Day Graphics University of Cincinnati Men's Basketball

As a Digital Content Specialist at the University of Cincinnati Online, and the sole designer responsible for brand execution, I led the creation of motion graphics to promote our brand during the University of Cincinnati Men’s 2025–26 basketball season. Working within a tight 10-second runtime, I focused on delivering visuals that were immediately engaging and memorable. I chose to combine a popular phrase with a fast paced visual to catch the attention of viewers. The phrase “We Know Ball” was trending on social media during this time. The graphics were a huge success and resulted in improved brand recognition for the online university.