2025 National Transfer Student Week

As part of my role as a Digital Content Specialist at the University of Cincinnati Online and as the sole designer responsible for brand, I developed a series of social graphics aimed at addressing common misconceptions about transferring colleges. This series was created to both inform and empower prospective students by breaking down complex or misunderstood aspects of the transfer process into clear, accessible content. I focused on combining concise messaging with engaging, visually cohesive design. The result was an educational and visually consistent campaign that helped answer questions about the transfer experience while reinforcing the university’s brand voice and commitment to student support.